XtremeZone Event

XtremeZone has effectively leveraged the adventure sports platform in Indian and launched brands like Lipton, Nokia, Snickers, Spykar Jeans, etc., since 2003.

Adventure sports events are cost effective and are designed to derive maximum ROI in terms of cost per contact, quality media exposure and lend a trendy perception to all the brands associated with us. We have demonstrated this successfully by operating bungee jumping and other adventure sports events across the country. 

XtremeZone's hands-on approach is geared to present a unique experience that will foster brand connect with a brand's relevant TG and great value for money as well. 

Events are managed and produced solely by XtremeZone with a perfect safety record. XtremeZone also promotes all its events extensively on mass media along with below-the-line activities.
Our Approach to events

Our Approach to events

XtremeZone since its inception has always worked on a two-pronged strategy. Our approach to events has always been on an "Inside-out" and an "outside-in".

The "Inside Out Approach"

XtremeZone designs and executes events across the country every year. Concepts/properties are designed and owned by XtremeZone. XtremeZone decides on the concept, dates, venue and duration of the event.

We then prepare a project cost, which includes costs under operations, media, and promotions, PR etc. The whole project is then presented to brands that are looking at an opportunity to ride on a novel and trendy concept like ours. We usually work with two to three brands as sponsors. All the sponsors underwrite the project cost and The above approach has been very popular among the clientele of XtremeZone as it is cost effective and the whole process consumes very little bandwidth of our clients in terms of time. All our events have enjoyed tremendous success.

The "Outside in Approach"

XtremeZone has worked with every successful brand that connects to the youth in India. In this approach, we get a brief from a client who is in need of a consumer activation program or a launch of a particular product/ service.

We work on the brief and conceptualize an idea from scratch to finish and present it to clients. Usually our ideas will be supported a direct marketing plan, promotional activation and on ground activation, which are most critical to any campaign.

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